My Philosophy

I write as little code as possible.

I build systems that serve your business, not the other way around. Whether it's a complex API integration or a mission-critical platform, the focus is always on reliability, maintainability, and ROI. I don't just deliver a project; I deliver peace of mind.

Past & Present

2003-2008

The Beginning

Early Foundations: E-commerce & Google Maps services. Learned the fundamentals of how the web connects businesses to real people.

2008-2011

Early Agency & In-House

Worked with a publishing giant and a tech startup. Focused on high-traffic online properties, server management, and squeezing every millisecond of performance out of the stack.

2011-Now

Going Independent

Launched Solarise. Consulting for agencies and delivering bespoke solutions. Deep dive into WordPress, Laravel, and Craft CMS architectures.

Today

Solarise.dev

Managing the full lifecycle. From that first "hello" email to final deployment. I translate technical complexity into plain English for clients worldwide.

Technical Arsenal

Laravel

Architecture & Scale

WordPress

Enterprise Custom

API Integrations

System Connectivity

Vue.js

Reactive Frontends

Database Design

Performance & Logic

Development Approach

01

Strategic First

We don't write code until we know why. Mapping data flows and user journeys first saves weeks of headaches later.

02

Ruthless Pragmatism

I avoid over-engineering. We use robust, proven patterns that scale, not the latest hype. Simple is reliable.

03

Plain English

No jargon. Technical constraints explained in business terms you can actually use. You'll always know exactly what we're building.

04

AI-Augmented

Leveraging modern tools for velocity, but verifying every output with 15 years of human experience. Speed without compromise.

Client Feedback

"Wonderfully thorough, analytical, pragmatic problem solver. Always approaches problems from a client and user-centric point of view."

Tamara Olson, Studio Simpatico

"Well versed in most APIs required, and where unsure, spent time researching. Avoids technical jargon, explains complex in plain English. Patient with many changes."

Michael Nisbet, Head of Digital, XL Event Lab

"Talented and competent developer. Creative thinking, expertise, positive attitude. Showed genuine integrity and respect."

Richard Claydon, Senior Staff Developer, KOHO

Ready to Build?

Whether it's a complex platform build or a critical maintenance retainer, let's discuss how we can solve your problem.

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